Interactive DVD with Print Component
Cornelson - Business English
The Challenge
Cornelson, one of Germany’s largest educational publishers, decided to launch a retail line of video-based language products. They were looking for a company to create an international product based on the EU curriculum that would include six interactive DVDs, each accompanied by a book.
Our Solution
Cornelson turned to Marathon who brought together a team of script writers, editors, and language and technology experts to develop a series of six Business English DVDs with books for Cornelson’s new line called lex:tra. Marathon took the project from start to finish, including working on site at the filming of the DVDs. The Marathon Group delivered a product suited to the target market and the media it’s presented on.